Noom is an app-based wellness program designed by behavioral psychologists to promote positive behavioral change and new habits for sustainable long-term weight loss with the help of motivation and accountability from personal coaching and smart tracking. While no diet is best for everyone, Noom is popular, highly rated, and might be a good fit for your weight loss goals.
Interested in trying it out but hesitant about paying for it? The good news is that Noom now offers a 14-day free trial this month. Just take the brief free quiz below to get started:
Here’s how the Noom free trial works, some tips to get the most out of it, and whether a free or lite version of Noom exists.
Noom free trial: How it works | Free version? | 30 days | Tips
How Does the Noom Free Trial Work in 2025?
Noom offers a 14-day free trial (7 or 30 day trial promotions are also possible) to let you test-drive its full program before committing to a paid subscription. Here’s the step-by-step on how the free trial works:
- Sign Up and Take the Quiz: Head to noom.com or download the Noom app (available on iOS and Android). You’ll start with a quick, free assessment about your weight loss goals, lifestyle, and dietary habits. This behavioral profile takes about 5-10 minutes and helps Noom create a personalized plan just for you.
- Choose Your Trial Price: Noom uses a “pay-what-you-can” model for the trial. You can pick a price like $0, $0.50, $3, $10, or $18.37. Noom says it costs them about $10 to offer a free trial, but don’t worry; most people choose $0. Remember, Noom was designed by psychologists, so they are probably just getting in your head!
- Enter Payment Info: You’ll need to provide a payment method to start the free trial. This ensures a seamless transition if you decide to continue after the trial, but you can cancel anytime before it ends to avoid charges.
- Dive Into the Program: Once you’re in, you get full access to Noom’s features for 14 days (or, as long as 30 days). This includes:
- Daily lessons on nutrition, psychology, and behavior change (you can read or listen, 1-12 minutes each).
- Food, exercise, and weight tracking with a database of over 3 million foods.
- Personalized coaching with 24/7 messaging to a Noom Guide.
- A supportive community of other Noom users to share tips and motivation.
- Tools like recipes, meal planning, and fitness tracking (syncs with Apple Watch, Fitbit, etc.).
- Cancel If It’s Not for You: After the trial ends, Noom auto-renews into a paid plan. So, if Noom isn’t your vibe, cancel before the trial ends to avoid being charged for a subscription.
Tip: Set a reminder and cancel at least 1 business day before the free trial ends to avoid accidental billing, which is the cause of most complaints!
If you choose to cancel the free trial, you can do so in the app under “Settings” > “Manage Subscription” or online at account.noom.com.
How to Start the Free Trial
Noom uses the results from your free assessment to determine how long it will realistically take to reach your weight loss goals. They will then recommend a personalized 2-6 month plan that starts with the 2-week free trial.
After detailing the highlights of the personalized plan, you’ll be prompted to start with a 14-day free trial and asked to select a payment method of credit card, PayPal, or Google Pay.
At this point, you’ll have the option to enter a promo code for up to a 25% discount on your plan.
After payment, your trial will start immediately. When the trial period ends you’ll be billed the full cost of your 2-6 month personalized plan.
How long is the personalized plan? The most common plan is 4 months long at $42.25/month ($169 upfront) for people who wish to lose 20+ pounds.
Want to join with a friend or partner? At this point Noom will also offer you a 2-week guest pass to have emailed to a friend.
Does a Free Version of Noom Exist?
Here’s the deal: Noom used to have a free version with basic features like food and exercise logging, but as of 2025, that lite version is no longer available. Now, the app requires a paid subscription to access its core features, including coaching and daily lessons. Noom discontinued the free version because they believe all of the features including personalized coaching, community support, and behavioral lessons are important for success.
Also, Noom employs a lot of coaches and that’s expensive! I imagine that offering a free or lite version was frustrating for everyone as it gave customers an inferior version of the program and less incentive to stick with it. So, Noom has shifted its model to focus on the paid program, believing all components are crucial to success.
The good news? The 14-day free trial gives you access to everything Noom offers, so you can try the full-featured program risk-free.
Is a 30-Day Free Trial Available?
Noom changes the length of their free trial seasonally. The most common duration is 14 days, but a 30-day trial may be available occasionally as a special promotion. Look for the elusive 30-day free trial during peak diet season in early January targeting all of those people making New Year’s resolutions.
Tips to Get the Most Out of Your Noom Free Trial
To make the most of your 14-day Noom free trial, here’s how to dive in and see real value:
- Engage Daily with Lessons: Spend 5-10 minutes on the daily lessons—they’re rooted in cognitive behavioral therapy (CBT) and help you understand your eating habits. Try listening to them while you’re getting ready in the morning if you’re short on time.
- Log Everything: Track your meals, exercise, and weight daily. Noom’s food logging system color-codes foods by calorie density (green, yellow, orange) to guide your choices. Logging helps you spot patterns and stay accountable.
- Message Your Coach: Don’t be shy—reach out to your Noom Guide with questions or for motivation. They’re there 24/7 to help you navigate challenges, like emotional eating or sticking to your calorie budget.
- Join the Community: Connect with other Noom users aka “Noomers” in the app’s community groups. Sharing tips and struggles with people on similar journeys can be super motivating. One user on Reddit said the group support felt like having a “cheerleading team” behind them!
- Explore Add-Ons: During the trial, check out features like the Noom Vibe app for habit tracking, on-demand workouts, or the Noom Success Kit for extra tools. These can enhance your experience, though some may cost extra post-trial.
- Set Small Goals: Noom encourages sustainable weight loss (1-2 pounds per week). Set a mini-goal for the trial, like drinking more water or walking 200 extra steps daily, and use Noom’s pedometer to track progress.
- Cancel Early If Needed: If you decide Noom isn’t for you, cancel a few days before the trial ends to avoid charges. Some users on Reddit mentioned billing issues after forgetting to cancel, so set a reminder on your phone!
Tip: I recommend checking your calendar and starting the free trial when you have a typical schedule in the next 2 weeks. If you have a vacation coming up, maybe wait until you can give Noom your full attention!
Why Try Noom’s Free Trial?
Noom’s trial is a great way to see if its psychology-based approach fits your lifestyle. Users love the personalized coaching and daily lessons, and most Noomers say it helps change their habits for good.
Plus, with features like food logging, fitness tracking, and a supportive community, you’re set up for sustainable weight loss. Remember, research says it usually takes at least 2 months to form good habits, so the free trial is just the beginning of your weight loss and wellness journey.
Tip: Noom partners with some health insurance plans and other well-known brands like T-Mobile and AMEX to offer extended free trials from 30 days to 3 months. Take a minute to check if your healthcare plan offers an extended free trial by logging into your portal online and checking the “offers” or “resources” section.
Final Thoughts on the Noom Free Trial in 2025
The Noom free trial in 2025 is your chance to explore a top-rated weight loss program without upfront commitment. While there’s no longer a free version of Noom, the 14-day trial gives you full access to its features, from coaching to community support.
To get the most out of it, engage daily, connect with your coach, and track your progress. Ready to start? Head to noom.com, take the quiz, and claim your trial today. If you’re curious, the 14-day trial is risk-free. If Noom isn’t your thing, just cancel before the trial period ends.
I hope you give Noom a shot and decide that it’s a good fit for your personality and lifestyle.
Thanks for stopping by Pretty Sweet!